Registry Office Bride Looks Editorial
As part of Harrods' wider wedding campaign, I designed an editorial story inspired by the campaign's creative direction, translating its layered paper textures, torn edges, and handcrafted details into an engaging digital experience.
The story combined bridal fashion, accessories, and styling inspiration within a flexible editorial framework that balanced storytelling with product discovery. By adapting the campaign's visual language for Harrods.com, the experience maintained consistency across channels while creating a distinctive destination for customers planning a modern city wedding.
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Role
Senior Digital Designer
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Disciplines
Editorial Design, Content Design, Digital Campaign Design
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Deliverables
Editorial Story, Responsive Desktop & Mobile Experience, Bespoke Collage Assets
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Focus
Product Discovery, Brand Consistency, Campaign Translation